Branding, Digital Design, Event, Logo & Identity, Rebranding, Arts & Culture, Property & Hospitality
Rumours Beach Club is a melting pot for culture and community. After twenty-one years it opened for the first time in Bali, the brand is set for a new rebranding, coming with it a fresh new experience, an integrated hospitality concept consists of 4 core pillars: Culinary, Wellness, Sustainability, Music & Arts.
With this repositioning, the brand needs a new presentable image that can reflect the new concept of hospitality, “Living The Island Life”. This will elevate the experience to be more upscale, relaxed chill vibes and immersive. Making Rumors Beach Club a destination to escape from the hustle and bustle of everyday life.