The e-bike store brand name was derived from a well known biking region in North Italy. The link between two wheels and this land is profound: in Trentino, cycling is not just a sport, it is a philosophy!
Within the two wheel icon as the brandmark, a silhouette symbol to represent electric vehicles is introduced to create the link between biking and e bike technology.
In the exciting e-bike sports market, the brand needed a strong identity to distinguish itself amongst a growing number of boutique e-bike stores in Indonesia. With a focus on e-mountain bikes from Italy, the identity needed to symbolize Italian craftmanship but also be perceived as modern and future focused.
PT Bali Hadiyasa Kreasindo
Jl Jatinegara Barat 124,
Jakarta Timur 13320
P +62 21 819 2774
E info@garamcollective.com
E yournamehere@garamcollective.com
